LRG San Francisco Pop-up Shop – Capsule Collection - Freshness Mag

LRG San Francisco Pop-up Shop – Capsule Collection

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San Francisco maintains a special place in the history of LRG: not only did the city’s distinctive street culture inspire the brand’s larger vision, its first catalog was shot in 1999 inside an apartment near the intersection of Shrader and Haight. LRG returns to San Francisco this month with a pop-up shop at TRUE, one of the first ever accounts to stock LRG. A new capsule collection celebrates the joint retail venture, featuring tees, hoodies caps and more, featuring design themes sure to resonate with Bay Area residents, including an SF Chinatown motif and t-shirt designs paying homage to “The Catch.” Tribute tees to Jonas Gregory Bevacqua, the late co-founder of LRG, along with collaborative TRUE tees, round out the collection. The goods will be available exclusively at the LRG pop-up shop, running inside the TRUE annex at Haight from October 18 through November 15.

LRG Pop-up Shop

1415 Haight Street | Map

San Francisco, CA 94117

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