Jordan Brand Announces Extended Grade School Sizing for Girls - Freshness Mag

Jordan Brand Announces Extended Grade School Sizing for Girls

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Today Jordan Brand has announced that starting in 2015, select grade school footwear offerings will be available in sizes extending up to a U.S. women's 11. The move comes as a result of Jordan Brand’s consumer research, revealing that girls often outgrow the grade school shoe sizes around the age of 12, meaning young girls weren't finding Jordan Brand products that fit their size and style. Speaking of style, bold and bright colors of classic Air Jordan silhouettes are in the retail pipeline, aligning with girls' aesthetic preferences. For Spring 2015, look for a black and fuchsia flash colorway of the Air Jordan IV and a black Jordan Future with vivid accents on the midsole, followed later in the season by vibrant colorways of Air Jordan I and Air Jordan VII.

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