Dodge has introduced the Viper GTC, a new trim level that allows customers to choose from 8,000 exterior color options, 24,000 custom stripe colors, 10 wheel options, 16 interior trims and six aerodynamic packages. The upshot: more than 25 million configurations for the Viper GTC. Not only do the customization choices come at no additional cost to buyers, they'll also be assisted by a Viper Concierge, who will provide "behind-the-scenes stories and pictures about their custom, hand-built Viper." The program begins with buyers receiving a 1:18-scale "speed-form" replica in their chosen custom colors, which represent a one-of-one Viper for that year, with no other customer being permitted to build a Viper to the same specifications. The new owners will also get access to regular updates of the meticulous paint process -- requiring between 140 and 160 hours -- and each phase of their car's assembly. Pricing for the GTC starts at $94,995 (the same as the 2015 Viper GT), and orders will be taken starting in February.