At an exclusive press event in New York City, Reebok officially unveiled the new ZPump Fusion, the latest evolution of the brand’s vaunted Pump line. The innovative runner boasts a new and proprietary air-filled cage that surrounds and molds to any foot, providing a custom, locked-in fit. The ZPump Fusion is structure-less when not inflated, and conforms to the individual shape of the wearer’s foot, unlike the typical running shoe that’s developed around a rigid, factory-developed last shape. The shoe is made up of just three key parts: Pump technology, highlighted by Reebok’s revolutionary air-filled cage; a Fusion Sleeve, offering four-way stretch for improved control and comfort; and a ZRATED outsole, featuring edges and underfoot grooves for increased handling and stability. Look for the Reebok ZPump Fusion to hit stores March 10th.