Air Jordan 10 “OVO” Officially Unveiled

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Earlier this year, Jordan Brand and Drake’s OVO brand embarked on a stealth campaign to release their special-edition Air Jordan 10s without notice, dropping them through the OVO pop-up shop in Los Angeles. These newly released official images augur a proper release through Jordan Brand retailers, albeit just for the off-white edition. The shoe is finished with custom OVO insoles and outsoles, the latter treated to a gold-glitter finish underneath the translucent rubber construction. Check out more official images in the following pages, and stay tuned for word on a release date.

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