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size? launches adidas Ultra BOOST Experience Pop-Up on London’s Carnaby Street

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UK retailer size? has launched its second themed pop-up with adidas, located on 32 Carnaby Street in London, directly next door to the size? flagship store. Featuring a minimalist and clean gallery-like aesthetic, the space showcases an immersive BOOST experience, highlighted by the adidas Ultra BOOST model that launched this year, offered in a range of colours. Visitors will have the opportunity to fully understand and appreciate the benefits of adidas’ groundbreaking BOOST technology, previewed through a visually striking window display that depicts the Ultra BOOST midsole as a suspended art installation. The pop-up is open now and will run for another week and a half.

adidas Ultra BOOST Pop-Up

32 Carnaby Street | Map

Soho, London W1F 7DN