Former Apple CEO Unveils Obi Worldphone for Emerging Markets

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In many countries, people move through phones nearly every season, always on the look out for the latest this or that. But, for hundreds of millions of people throughout the Middle East, Africa, and Asia, the next few years has them in reach of obtaining their first smartphone. Targeted at that rapidly growning, yet untapped market, former Apple CEO John Sculley and Ammunition design founder Robert Brunner have unveiled their Obi Worldphone, an inexpensive, mid-tier, international-ready smartphone that would fit in almost anywhere. Comprised of the SF1 and SJ1.5 models, both start under $200 and are slated to launch this October running Android with Sony camera components, a Qualcomm Snapdragon 615 processor, Corning Gorilla Glass, noise cancelling mics, and Dolby surround sound speakers. The Obi Worldphone is aimed at that sweet spot between the expensive iPhone and the throw-away cornerstore device combined with the agility of a startup able to flex to meet rapidly changing customer demand. Learn more about all the features packed inside and where you can grab one at the Obi homepage.