adidas Unveils Limited Edition Messi 10/10

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Lionel Messi has four Ballon d’Ors to his name and a fifth one possibly underway, which clearly makes the Argentinian the greatest number 10 in the history of soccer. In celebration of his achievements, adidas introduces the Messi 10/10, featuring a limited production run of just 100 pairs worldwide. The boot’s upper is finished in black with the unique Team Messi logo embossed across the forefoot, while the signature MessiFRAME and GAMETRAX are picked out in electroplated gold and deep red, along with the number 10 inscribed in gold on the heel. 89 of the 100 pairs will go on sale for one day only, on October 10th, exclusively at the adidas store in Barcelona. Each pair will come with an embossed premium leather tag featuring the serial number for that pair. Of the remaining 11 pairs, one will go to Messi himself, and the final ten pairs will be sent to the players recently named as the members of the adidas Backed by Messi campaign.

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