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Rihanna Channels Japanese Street Culture for Her PUMA Collaboration

Gothic undertones and exaggerated proportiions
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Following her installation as PUMA Women's Creative Director back in December 2014, Rihanna debuted her first full collection with the German brand at New York Fashion Week. The Fenty PUMA by Rihanna Fall/Winter 2016 collection featured a chilly backdrop and frostbitten models walking down the runway. Comprising footwear, apparel and accessories for both women and men, the goods drew inspiration from Japanese street culture and tradition, mixing that cultural influence with gothic overtones and exaggerated volumes and proportions. Highlights included a ground-sweeping Kimono Robe, Tear Away Tricot Track Suits and a Velvet Bomber Jacket. On the footwear side, there was an exaggerated over-the-knee Eskiva boot, the new Fenty Trainer and the return of Rihanna's infamous PUMA Creeper. Look for the goods to hit stores beginning September 2016.