A First Look at the 3D Printed Under Armour UA Architech

The culmination of years of research
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Image via: Under Armour

Image via: Under Armour

Ever since Under Armour entered the game, they've set about disrupting everything from footwear to apparel, introducing new cuts, tech, and styles. While they certainly aren't the first to experiment with the technology, Under Armour is more formally putting their toe in the water with the launch of a very limited edition 3D printed training shoe later this month. Dubbed the UA Architech, the model features a 3D printed midsole and 3D ClutchFit upper that work together for a precision fit. The UA Architect will launch on March 18, each for $299.99, with a limited run of just 96 pairs.