END. Is Restocking fragment Jordan 1s, Yeezy Boosts & More Through a New Sneaker Microsite

Sneaker lovers rejoice
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UK-based retailer END. may be acclaimed for its selection of streetwear and cutting-edge menswear, but a new project is strictly dedicated to the sneaker consumer. A new microsite, "END. Launches," kicks off this week with a series of coveted releases from the recent past. The goal is to work around bots while leveling the playing field for all sneaker lovers, via an online registration system for specific releases. Continue reading for the details. 

How does it work? Sign up here.

  • Register for any release by entering your email address, shipping address and choosing your size
  • When the product drops we’ll email all registrants a link to the purchase page
  • On clicking the link, you’ll join a queue system with stock allocated on a first come first serve basis
  • If you are allocated stock, you will have 5 minutes to complete the payment/checkout process
  • If a user does not complete payment within 5 minutes, the product will be re-allocated to the next person in the queue

 Product due to drop onto END launches in the next 7 days:

  • Concepts x New Balance M997TNY ‘Luxury Goods’ (Orange)
  • Nike Air Max 1 V SP Patch (Steel Green)
  • Nike Air Max 1 V SP Patch (Sand)
  • Nike Air Max 1 V SP Patch (Black)
  • Nike Air Max 1 V SP Patch (White/University Red)
  • Nike Air Max 90 V SP Patch (White/Grey/Infrared)
  • Nike Air Max 95 V SP Patch (White/Neon Yellow/Black)
  • END. x Reebok Ventilator ‘Husky’ (Snowy Grey/Baseball Grey)
  • END. x Onitsuka Tiger Colorado 85 ‘Bluebird’ (Mid Blue/Dark Blue)
  • Nike x Fragment Sock Dart (Black)
  • Nike x Fragment Sock Dart (Photo Blue/Summit White)
  • Nike x Fragment Sock Dart (Obsidian/Summit White)
  • Y3 Qasa High (Black)
  • Nike Sock Dart Independence Day (Varsity Red)
  • Nike Sock Dart Independence Day (White)
  • Nike Sock Dart Independence Day (Sport Royal)
  • Nike Air Max 90 ‘Cork’
  • Nike Air Jordan 1 x Fragment (Black/Sport Royal/White)
  • Adidas Yeezy Boost 350 (Pirate Black)
  • Adidas Yeezy Boost 350 (Moonrock)