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Nike & Kobe Bryant Made This Provocative Farewell Ad for His Fans in China

You love him, but you should hate him instead

Kobe Bryant is one of the most driven and complex personalities that basketball fans worldwide have ever seen, so it's no surprise that the Mamba cuts a divisive figure. In China, however, he's mostly revered, and with his playing days coming to a close, Nike and Wieden + Kennedy Shanghai have created an emotionally stirring farewell ad for the Chinese market, one that comes with a provocative message. Check it out below.