Jordan Reintroduces 166 Flatbush in Honor of the Jordan Brand Classic

The pop-up celebrates NYC basketball culture
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Image via: Nike

Image via: Nike

Since 2002, the Jordan Brand Classic has celebrated elite high school basketball talent from across the country. The 15th edition of the competition returns to Brooklyn's Barclays Center on Friday, April 15th, featuring the nation's best young athletes, alongside participants from the International and Regional games, as well as the second annual girls event. Coinciding with the Jordan Brand Classic is the launch of 166 Flatbush, a pop-up boutique for Nike+ members that sign up at Jordan.com/JBC only. The store opens tomorrow, April 13th, at 6:23 pm.

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