Nike's BIKETOWN Program for Portland Features Bicycles Inspired by Classic Nike Sneakers
Like the sneakers, theses bikes are made to move
Image via: Nike
Back in January of this year, Nike announced the creation of BIKETOWN, a bike share program for the city of Portland, Oregon. When the initiative officially launches on July 19, 10% of the fleet of bikes will feature a special bike-wrap design inspired by one of three iconic Nike sneakers: the Nike Air Max 95, Nike Air Trainer 1 and Nike Air Safari. All three will be spread across 100 BIKETOWN stations distributed throughout the city, underscoring Nike's role as the sole sponsor of the program. The limited-edition bikes will join standard bikes primarily finished in Nike Orange, a color that's been synonymous with the brand since 1971. Check out detailed looks of each bicycle model in the gallery below.
