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Nike Celebrates a Summer of Sport With Its "Unlimited" Campaign

Champions weren't born champions, they were born babies
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Almost all viewers -- non-athletes among them -- can find a message that speaks to them through Nike's various marketing campaigns with the brand's longtime advertising agency, Wieden+Kennedy. The duo's new "Unlimited" series underscores the importance of perseverance and determination, qualities that evidently begin the in the crib. That's the theme behind the "Unlimited Future" spot, starring actor Bobby Cannavale and a group of infants portraying a roundup of iconic Nike athletes: Neymar Jr, Serena Williams, LeBron James, Mo Farah and Zhou Qi. Enjoy the video below.

Check out additional unique Nike features, including a look back at the evolution of the Air Max 1, as well as Portland's Biketown bike-share program