"Designed by Apple in California" Chronicles 20 Years of Apple Design - Freshness Mag

"Designed by Apple in California" Chronicles 20 Years of Apple Design

The ultimate gift for Apple fans
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Image via: Apple

Image via: Apple

Just in time for holiday gift giving, Apple has unveiled a deluxe coffee table book, Designed by Apple in California, chronicling 20 years of the brand's design history. Dedicated to the memory of Steven Jobs, the volume contains 450 photographs, shot by Andrew Zuckerman and ranging from 1998's iMac to 2015's Apple Pencil. The book also documents the materials and techniques used by Apple's design team to create two decades' worth of innovation. Designed by Apple in California was developed over the past eight years and comes in two sizes -- 10.20" x 12.75" and 13" x 16.25" -- each linen-bound and printed on specially milled, custom-dyed paper with gilded matte silver edges using eight color separations and low-ghost ink. Priced at $199 and $299, the book is available tomorrow, November 16th, at apple.com.

Release Dates: 11/16/16 (Wednesday) 

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