Nike Kicks Off Flyknit Apparel Line With the FE/NOM Flyknit Bra - Freshness Mag

Nike Kicks Off Flyknit Apparel Line With the FE/NOM Flyknit Bra

Maximum support and comfort
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Image via: Nike

Image via: Nike

Not only is Nike's Flyknit technology breathable, but it's known to hold shape while facilitating precise zones of greater or less support. It would just be a matter of time until the Nike Innovation team would use the material on apparel, and it turns out the time is now, as the Swoosh has debuted the Nike FE/NOM Flyknit Bra. It's constructed with an ultra-soft nylon-spandex yarn that form fits to the body, using two single-layer panels for a seamless feel. It's 30% lighter than any other bra in Nike's line, and it's unique construction -- which uses just two panels and a binding -- means there's a significant reduction in materials and seams. Expect more Flyknit innovations across Nike apparel in the coming months.

The Nike FE/NOM Flyknit Bra is available starting today through Nike+ for 48 hours. It will then be available on nike.com.