The World Cup may be over, but Heineken and Kappa still have soccer on their mind. That's the focus of their new capsule for the 2018 edition of the #Heineken100 program, now in its 9th year of seeding exclusive co-branded products to the to the 100 most influential beer drinkers of the world. The six-piece Heineken x Kappa collection includes a full white tracksuit, a short-sleeve white tonal-stripe jersey, a mesh/nylon duffle bag and a friends-and-family long-sleeve jersey in tonal green. For the second time in the history of the #Heineken100, the goods will be available to purchase for consumers 21 and older, exclusively at Stadium Goods starting tomorrow, July 26th.
Release Date: 7/26/18 (Thursday)