Monday Briefing: Nike Sustainability Preview, No Air Max Day Releases and mastermind JAPAN Vitamin C Gummies

News recap from March 8 to March 10
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monday-briefing-march-11-2019

With some regions of the world losing an hour due to Daylight Savings and "springing forward," this Monday may be slightly tougher than normal. But don't worry, we still have you covered on all the weekend happenings including Nike announcing that it won't be releasing any sneakers for Air Max Day this year, Umbro launching its Archive Research Project, Porsche celebrating the 917 with a brilliant concept and the UNDERCOVER x Converse "New Warriors" collection.

Nike"Give Fresh Air" 2019 Air Max Day Plans

According to Sole Collector, Nike doesn't plan to release any sneakers on Air Max Day, March 26, this year. Nike's official statement for this year's "Give Fresh Air" day reads, "Give Fresh Air is a rally cry to unify sneaker culture around a shared passion to ignite change. Nike and our partners will create ways to give 'Air' to support local organizations and champion the power of community."

Image via: Nike

Image via: Nike

Nike Summer 2019 Sustainability Footwear Preview

Nike has unveiled a preview for its Summer 2019 footwear lineup that focuses on sustainability. The Nike Plant Color Collection features the Air Max 95 and Blazer Low and uses plant-based dye. Artist Steve Harrington shows love to plants and Nike's Flyleather material on an Earth Day Pack. Finally, excess Flyknit yarn gives birth to the Nike VaporMax 2 Random.

UNDERCOVER x Converse "New Warriors" Chuck 70 Collection

UNDERCOVER and Converse team up for the second time under Jun Takahashi's guidance. This time the duo have created a pair of Chuck 70's that draw inspiration from '70s cult films. The "New Warriors" pieces see a boot zipper embedded between a laced zipper guard on the tongue with metal ring accents. Additionally, the Chuck patch on the ankle is swapped for a "NW" patch. The two Chuck 70's will release on March 16 via converse.com and select retailers. 

Umbro Archive Research Project

Celebrating its 95th anniversary, Umbro is launching the Archive Research Project which will see releases from its archive. These are the models included: NEPTUNE, RUN M and EXERT MAX. All the models will launch on March 19 for $100 each at select Urban Outfitters, urbanoutfitters.com, footlocker.com and umbropremier.com.

Porsche 917 Concept

Porsche has unveiled a concept car that is a homage to the 1970 Le Mans-winning 917 model. The concept also has the number 23 adorning the side, the same number on the original 1970 Le Mans winner. This concept will be on display at the Porsche Museum in Stuttgart, Germany from May 14 to September 15 this year.

Image via: Porsche

Image via: Porsche

mastermind JAPAN x Uha Mikakuto Gummy Supplements

To celebrate the re-opening of Hankyu Department Store's Garage section, mastermind JAPAN and candy experts Uha Mikakuto have teamed up to create limited edition Vitamin C gummy supplements. The 250mg lemon flavored gummy supplements in their bottle packaging will be available on March 15 at Hankyu.

Image via: mastermind JAPAN

Image via: mastermind JAPAN