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Jordan Brand and Russell Westbrook Introduce Why Not? Zer0.3

Arriving in three initial colorways
Image via: Nike

Image via: Nike

To kick off the new decade, Jordan Brand and Russell Westbrook will be launching the next sneaker in the guard's signature series, the Why Not? Zer0.3.

Following in the footsteps of the Why Not? Zer0.2, JB has further evolved the sneaker to suit the guard's game. Factoring in his own ability to drive to the basket and finish as well as those times when he just drives in to create opportunities for others with a beautiful dime, the new sneaker echoes all these decisions.

Materials and layers were reduced on this version to make it the lightest it has ever been. The sneaker is also lower with a modified herringbone traction pattern and has an even bigger Zoom Air unit. The decoupled outsole is a nod to the Air Jordan 28 which is one of Westbrook's favorites and he gives a nod to his family on the tongue with a crest and TPU midfoot strap.

Initially the Why Not? Zer0.3 will receive three colorways, "Zer0 Noise," "The Family" and "Heartbeat." The sneakers release on January 2, January 9 and February 27 respectively and the first two colorways will be available in full family sizing. In related news, today is the last day to enter the StockX colette Air Jordan 1 giveaway.

Release Dates:
1/2/20 (Thursday) - "Zer0 Noise"
1/9/20 (Thursday) - "The Family"
2/27/20 (Friday) - "Heartbeat"