The full gender-neutral collection features not only iconic track suits from the Three Stripes in the solar orange, maroon and cream color palette of the collection but also heels, dresses, body suits, jumpsuits, jewelry and more. Sneakers include the UltraBOOST, Nite Jogger and Sleek Super 72. Aiming to give creatives the ability to not only succeed in what they do, but also express who they are, Beyoncé had this to say about the collection:
"It is a dream come true to re-launch IVY PARK as the sole owner. My team has worked hard with the adidas team in bringing my vision to life for this first collection and I am grateful and proud. From the accessories to the clothes and footwear, I wanted to design and re-imagine pieces that serve as favorite armor for anyone who acknowledges the strength in their individual style and lives freely and boldly."
Torben Schumacher, the GM of adidas Originals and Style added:
"adidas is the creator's brand and has always championed the creative mindset. With Beyoncé we have the shared goal of putting creativity at the forefront of everything we do to go beyond what we've done before and create something entirely new. The first adidas x IVY PARK collection unites the vision of Beyoncé with adidas' expertise and authenticity in sport and innovative design; the undeniable work ethic and steadfast point of view of Beyoncé shows through in every detail within the collection."
Take a look at some of the pictures of the queen herself posing with pieces below and look for the collection to launch on January 18 at adidas.com and select retailers. Prices will range from $25 to $250. Also be sure to check out the new Y-3 Spring/Summer "TRAVEL" collection.
Release Date: 1/18/20 (Saturday)