Jordan Brand Taps Eight Local Creatives for NBA All-Star Game 2020 Capsules

The 8x8 collection is connected through the theme of "UNITE"
Author:
Publish date:
Image via: Nike

Image via: Nike

Jordan Brand continues to tap into the community and teamed up with eight local creatives in Chicago to celebrate the city playing host to the NBA's All-Star Game this year.

Carrying out the theme of "UNITE," because basketball brings the city together, each designer added their influence from the city for their pieces which all include a hoodie and long-sleeve tee. The eight colors of the city's transit system further adds to the theme and creative process.

Cody Hudson takes the color orange and uses his background from being Struggle Inc. design studio's founder to re-imagine the six-point star of Chicago. Drew the Barber from No Cuts, No Glory looks towards the city's old transit tokens for his brown collection to inspire confidence through a great cut. The Lyrical Lemonade collection features pink and highlights the talent of Chicago's youth along with a Jordan Aerospace 720 silhouette. Sheila Rashid photographed the photos herself for her purple collection which confronts gender stereotypes and features a two-tone Air Jordan 1 Mid SE.

SocialWorks highlights the importance of providing opportunities for the youth through arts, education and civic engagement with their blue collection that features an Air Jordan 1 KO. SucceZZ boutique recreates art seen on the Yellow Line for their collection. The Wings in green features all eight colors of the lines and was created by four local students, Embarc, Enlace, Link Unlimited and Little Black Pearl. They used the Air Jordan 10 silhouette. Finally, Virgil Abloh, who needs no introduction, rounds off the collection with red and his Air Jordan 5 Off-White which also includes a woven jacket, pants and boiler suit in addition to the hoodie and long-sleeve.

The entire 8x8 collection will release on February 15. Check out the rest of the Nike, Jordan and Converse ASG collection announced earlier today.

Release Date: 2/15/20 (Saturday)