Nike has introduced the next generation basketball sneaker, the Air Zoom BB NXT.
Combining two Air Zoom units and a full-length React foam plate, the goal of the design process to create more energy return was reached. "The game and the athletes have evolved in this new era of basketball. Fatigue is the enemy and endurance is the goal," said Ross Klein, Senior Creative Director for Nike Basketball footwear.
The sneaker also stressed optimized cushioning and strength. The React foam has a soft responsive sensation while a thin plate above the foam provides torsional rigidity. A lightweight mesh on the upper provides support while a foam tongue and padded collar support the Achilles tendon and comfort.
Check out the sneaker below and expect it to release on July 1. Nike also announced its Summer 2020 collaborations with five big name designers.
Release Date: 7/1/20 (Wednesday)