The North Face has just released a first look at its new Black Series Spring/Summer 2020 collection.
Utilizing their revolutionary FUTURELIGHT technology, this collection not only combines the brand's innovation and heritage but also adds minimalist, fashion-forward thinking. The designs also feature a more feminine approach with female-specific pieces and gender neutral looks. Two TNF icons, the Geodesic Dome and the Mountain Light jacket were used as focal points for the entire Black Series collection.
Tim Hamilton, Head of Global Creative, had this to say about the collection:
"With Black Series, we have created the next step in the evolution of The North Face as a brand that dares to disrupt and push the boundaries of innovation to deliver timeless designs that are built to last a lifetime. In concepting the collection, we took inspiration from The North Face Archival Library, selecting styles that were born in the mountain, distilling them to their purist form, and rebuilding them into timeless reimaginations."
Pricing ranges from $60 to $1,500 for the collection with The North Face VIPeak Rewards members getting first dibs to purchase on February 25 and a full release occurring on February 26 via thenorthface.com and at select stores. Last week, The North Face released the second collection for its Seven Summits series.
2/25/20 (Tuesday) - VIPeak members
2/26/20 (Wednesday) - Public