Thursday Briefing: ALD x New Balance P550 Basketball Sneaker, PANGAIA's first pop-up store, Jordan Brand Summer 2021 and more

News recap from April 1 to April 7
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thursday-briefing-4-8-2021

With an increased rollout of vaccines for Americans, it's finally starting to feel like we're in the home stretch of the road to recovery and semi-normal life, at least here in the States. While we fight one pandemic, we must also continue the fight against the other one - racism.

As the violence against the AAPI still escalates daily, we ask our Asian community to take time to observe your mental health and our allies to not only educate yourselves but also to donate to worthy causes that help serve our communities. Together we can prevail against both COVID-19 and white supremacy.

Aimé Leon Dore x New Balance P550 Basketball Oxford release info

Following the release of their collaborative 827 silhouette last year, Aimé Leon Dore and New Balance reconnect on a P550 Basketball Oxford. The slogan of "International Friendship Through Basketball" is used and a graphic featuring "NB" on an apple represents the partnership. More information will be released soon but for now, prepare for an April 16 release.

Release Date: 4/16/21 (Friday)

Jordan Brand announces Summer 2021 release lineup

Jordan Brand has unveiled some heat for Summer 2021. As always, popular silhouettes like the AJ1 and AJ3 receive plenty of love - in addition to women-exclusive colorways including the 1985-inspired "Metallic Purple." The always popular AJ11 is also making a return in its "Citrus" low variation and a fresh take on the OG "Cement" AJ4 is also set to drop. Keep your eye on release calendars to catch these in the coming weeks.

Air Jordan 5 "Toro Bravo" release info

The all-red Air Jordan 5 that was released in 2009 as part of the "Raging Bulls" pack will return for a solo drop. Rich premium red suede covers the upper while an embroidered "23" on the heel and black midsole give contrast to the translucent outsole. For $190, you can grab these on April 10 via SNKRS app and select retailers.

Release Date: 4/10/21 (Saturday)

Nike LeBron 8 "Blue/Orange" release info

Originally a Hardwood Classics PE for LBJ back in 2011, Nike will release this to the public after a decade. The LeBron 8 is arguably one of the best basketball sneakers of The King's signature line and this colorway is great for Knicks fans that want to remember how he passed up playing ball in the Big Apple. The combination of buttery nubuck and glossy patent leather will help you shine on the court. Hit up SNKRS app on April 14 to cop for $200 or select local retailers.

Release Date: 4/14/21 (Wednesday)

adidas Originals x Pharrell Williams Premium Basics collection release info

adidas Originals and Skateboard P have teamed up to reintroduce the Premium Basics collection. Shot on location at the Noah Purifoy Foundation in Joshua Tree, CA, the collection is crafted on the principle of "comfort as the ultimate luxury." Photographer Shaniqwa Jarvis documents Purifoy's artwork along with the updated apparel and Superstar Primeknit sneakers. The collection launches on April 9 via adidas.com/pharrell and at select retailers.

Release Date: 4/9/21 (Friday)

PANGAIA opens first pop-up with Selfridges

PANGAIA has opened its first pop-up. In partnership with Selfridges in London, the brand has created a temporary installation within the Selfridges Corner Shop. As a travelling pop-up, everything is re-usable, very much in tune with the brand's mission and DNA. The entire experience focuses on the number 7 - there are seven colors of the rainbow throughout. There's also plenty of shapes and structures to take in. You can visit the space from April 12 to May 2. Make a virtual appointment now. Every PANGAIA product sold will result in 1% of all sales being donated to Bee the Change Fund (PANGAIA) and Woodland Trust (Selfridges).

Selfridges & Co
400 Oxford Street
London
W1A 1AB